Tubular carton with coupon and display tab



March 28, 1967 EISMAN 3,311,281

TUBULAR CARTON WITH COUPON AND DISPLAY TAB Filed Oct. 23, 1965 3Sheets-Sheet l FlG.i.

BY LARRY EISMAN Wk INVENTOR;

ATTYS.

March 28, 1967 EISMAN 3,311,281

TUBULAR CARTON WITH COUPON AND DISPLAY TAB Filed Oct. 23, 1965 3Sheets-Sheet 2 INVENTOR: LA RRY El SMAN ATTYS.

March 28, 1967 E M N 3,311,281

TUBULAR CARTON WITH COUPON AND DISPLAY TAB Filed Oct. 23, 1965 3Sheets-Sheet 5 INVENTORZ LARRY EISMAN ATTYS,

United States Patent C 3,311,281 TUBULAR CARTUN WETH COUPON AND DESPLAYTAB Larry Eisman, Philadelphia, Pa., assignor to Downingtown PaperCompany, Downingtown, Pa., 21 corporation of Pennsylvania Filed Oct. 23,1965, Ser. No. 503,581 3 Claims. (Cl. 22916) This invention relates tonew and useful improvements in tubular cartons with a coupon and displaytab and is an improvement over the tubular carton with coupon anddisplay tab of the Leo R. Davis, application Ser. No. 309,815, filedSept. 18, 1963, now Patent No. 3,219,253, owned by the assignee of thisapplication.

A primary object of the invention is to provide improvements in atubular carton which carries a coupon or certificate that cannot beremoved while the carton is intact.

Another object of this invention is to provide a tubular carton having adisplay tab projecting from one corner, preferably the corner above thedisplay window for the coupon, in which both sides of the display taband the outer periphery of the carton may be printed by printing oneside of the blank from which the carton is formed.

Another object of the present invention is to provide an improvedtubular carton having the above features so formed and arranged that thedisplay tab will assume its desired position when the carton is erectedand which does not require any special manipulation when an article isinserted into the carton and the end flaps closed.

Another object of this invention is to provide an improved tubularcarton in which a coupon is secured, for example, by an adhesive to acarton blank and which must be torn off for removal but which cannot betorn off after the carton is erected without at least partiallydestroying the carton.

These and other objects of the present invention as well as the variousfeatures and details of the operation and construction thereof arehereinafter more fully set forth and described with reference to theaccompanying drawings, in which:

FIG. 1 is a plan view of a flat carton blank formed in accordance withthe present invention;

FIG. 2 is a perspective view of the carton partly erected;

FIG. 3 is a perspective view similar to FIG. 2 with another side panelfolded down;

FIG. 4 is a perspective view of a fully erected and closed carton;

FIG. 5 is a perspective view with the medial tear strip partially torn;

FIG. 6 is a perspective view of the carton with the coupon uncovered andpartially removed; and

FIG. 7 is a transverse sectional view taken on line 7-7, FIG. 4.

The embodiment of the invention herein disclosed comprises a tubularcarton formed from a single paperboard blank carrying a coupona-dhesively attached to the blank, the blank having seven side panels,end closure flaps, a display tab, a window for viewing the portion ofthe coupon and an integral tear strip provided in the outer side panelsto permit removal of the coupon from the carton.

The carton blank 10, as shown in FIG. 1, comprises first, second, thirdand fourth inner side panels designated 11, 12, 13, and 14,respectively, and first, second and third outer side panels designated15, 16, and 17, respectively. The carton blank also includes short endclosure flaps 18 and 19 connected along fold lines 20 and 21 to oppositeends of the first and third outer side panels, respectively, and tuckflaps 22 connected along fold lines 23 to opposite ends of the secondouter side panel.

A display tab 24 is struck out on three sides from the first outer sidepanel 15 and is left integral with the fourth inner side panel 14 tostand up rigidly as an extension of the side panel 14 when the carton iserected and to leave a window 25 in the first outer side panel 15 whichpartly reveals a coupon 26. The coupon 26 may be adhesively attachedalong one side edge to the outer side edge of the first inner side panel11 by any suitable adhesive. The coupon 26 is preferably shorter thanthe length of the inner and outer side panels and is of a width to atleast partially overlie the outer faces of the first and second innerpanels 11 and 12.

In accordance with the present invention a glue tab 27 is secured alonga cut fold line 23 to the outer edge of the first inner side panel 11.The glue tab 27 preferably is of a size and shape corresponding to thesize and shape of display tab 24 and the face of the glue tab at theinner or back side of the blank is adhesively secured in confrontingrelation to the face of the display tab 24 at the inner or back side ofthe blank. This adhesive connection between the glue tab 27 and thedisplay tab 24 maintains the four inner panels of the carton in tubularform. Additionally, with the inner or back side of the glue tabadhesively secured to the inner or back side of the display tab, thereis presented to the purchaser, when the carton is erected, the outer orfront face of the board from which the carton is formed permitting theouter periphery of the carton to be printed and a message to thepurchaser of the product in the carton printed on the display tab withall of the printing being done from the front face of the paperboard.

The third outer side panel 17 is provided with weakened tear lines 28,28 forming a medial tear strip 29 in this panel. The terminal edge oftthe panel 17 preferably is notched as at 3% and the tear lines 28converge from opposite ends of the panel 17 toward the terminal edge ofthe panel to assist in starting tearing out of the tear strip. Thesetear lines 28 preferably terminate at the opposite ends of the panel 17and merge with the fold lines 23, 23 formed bet-ween the tuck flaps 22and the outer ends of the second outer side panel 16. Preferably, thefold lines 23, 23 are formed as tear lines. With this construction, whenthe carton is erected and the purchaser desires to remove the couponfrom the carton, the purchaser may tear the medial tear strip 29 awayfrom the carton along the tear lines 28 and then continue tearing alongthe combination tear and fold lines 23 thereby exposing the coupon forremoval from the carton. The outer ends of the third outer side panelare adhesively connected to the outer face of the third inner side panel13 at the adhesive area 31 and if desired, dots of adhesive 32 may beprovided along the terminal edge of the third outer side panel withinthe medial tear strip 29. These adhesive areas 31 and 32 serve to holdthe carton together when erected.

The free end of the coupon extends in the same circumferential directionabout the carton as the outer terminal portion of the third outer sidepanel 29 which makes it easy to fold the parts together during erectionwithout wrinkling or displacing the coupon.

FIG. 2 shows the blank in the partly erected condition ready for theouter side panels 15, 16, and 17 to be folded down over the coupon andwith the inner side panels in tubular form by the adhesive connectionbetween the glue flap 27 and the display tab 24.

FIGS. 3 and 4 show successive stages in erecting the carton illustratinghow the coupon may be viewed through the window 25 but may not beremoved from the carton without the carton being torn.

FIGS. 5 and 6 show how the medial tear strip 29 is torn back from theend along the circumferential tear .3 lines 28 and 23 to expose thecoupon and permit removal of the coupon.

It will thus be seen that the invention provides an improved display andcoupon carrying carton for an article such as a tube of toothpaste sothat the carton can be erected by simple procedures and the couponremoved by a simple tearing operation. It also will be seen that thedisplay tab may be printed on both its faces even though it is necessaryto print only one side of the carton blank.

While a particular embodiment of the present invention has beenillustrated and described herein, it is not intended to limit theinvention to such a disclosure and changes and modifications may beincorporated and embodied therein within the scope of the followingclaims.

I claim:

1. A tubular carton comprising in combination; four edge-connected innerside panels forming when erected a four-sided inner tube, and first andlast outer side panels wrapped about at least some of said inner sidepanels, the first of said outer side panels being edge connected to thefourth inner side panel, the first outer side panel having a display tabcut out on all sides except at the edge connection of said first outerpanel with said fourth inner panel and left integral with said fourthinner panel to stand up therefrom when the carton is erected, thelifting of the display tab leaving a window in the first outer paneloverlying the first inner panel, .a glue tab edge connected to the edgeof the first inner panel opposite the edge connection with the secondinner panel, said glue tab being secured to the face of said displaytab, said last outer side panel being adhesively secured to one of saidinner side panels, and a coupon sheet partially overlying at least saidfirst inner side panel beneath the window in said first outer sidepanel, said coupon being exposed for removal from said carton upontearing of said carton.

2. A tubular carton comprising in combination; four edge-connected innerside panels forming when erected a four-sided inner tube, and first andlast outer side panels wrapped about at least some of said inner sidepanels, the first of said outer side panels being edge-connected to thefourth inner side panel, the first outer side panel having a display tabcut out on all sides except at the edge connection of said first outerpanel with said fourth inner panel and left integral with said fourthinner panel to stand up therefrom when the carton is erected, thelifting of the display tab leaving a Window in the first outer paneloverlying the first inner panel, a glue tab edge-connected to the edgeof the first inner panel opposite the edge connection with the secondinner panel, said glue tab being secured to the face of said displaytab, weakened tear lines extending across at least said last outer sidepanel forming a medial tear strip, said last outer side panel beingadhesively secured to one of said inner side panels outwardly of saidmedial tear strip, and a coupon sheet secured along one edge to one ofsaid side panels and partially overlying said first and second innerside panels beneath the window in said first outer side panel, saidcoupon being exposed for removal from said carton upon tearing of saidcarton along said tear lines.

3. A tubular carton comprising in combination; four,

edge-connected inner side panels forming when erected a four-sided innertube, three edge-connected outer side panels wrapped about the first,second and third inner side panels, the first of the outer side panelsbeing edge-connected to the fourth inner side panel, the first outerpanel having a display tab cut out on all sides except at the edgeconnection of said first outer panel with said fourth inner panel andleft integral with said fourth inner panel to stand up therefrom whenthe carton is erected, the lifting of the display tab leaving a windowin the first outer panel overlying the first inner panel, a glue tabedgeconnected to the edge of the first inner panel opposite the edgeconnection with the second inner panel, said glue tab being secured tothe face of said display tab, a medial tear strip formed by first tearlines in the third outer side panel, second tear lines extending acrosssaid second outer panel connecting with said first tear lines, saidthird outer panel being secured to the third inner panel outwardly ofsaid medial tear strip, and a coupon sheet partially overlying at leastsaid first inner side panels beneath the win dow in said first outerpanel, said coupon sheet being exposed for removal from the carton upontearing of said carton along said first and second gear lines.

References Cited by the Examiner UNITED STATES PATENTS 3,214,075 10/1965Champlin et al. 229-l6 3,219,253 11/1965 Davis 229--l6 GEORGE O.RALSTON, Primary Examiner.

1. A TUBULAR CARTON COMPRISING IN COMBINATION; FOUR EDGE-CONNECTED INNERSIDE PANELS FORMING WHEN ERECTED A FOUR-SIDED INNER TUBE, AND FIRST ANDLAST OUTER SIDE PANELS WRAPPED ABOUT AT LEAST SOME OF SAID INNER SIDEPANELS, THE FIRST OF SAID OUTER SIDE PANELS BEING EDGE CONNECTED TO THEFOURTH INNER SIDE PANEL, THE FIRST OUTER SIDE PANEL HAVING A DISPLAY TABCUT OUT ON ALL SIDES EXCEPT AT THE EDGE CONNECTION OF SAID FIRST OUTERPANEL WITH SAID FOURTH INNER PANEL AND LEFT INTEGRAL WITH SAID FOURTHINNER PANEL TO STAND UP THEREFROM WHEN THE CARTON IS ERECTED, THELIFTING OF THE DISPLAY TAB LEAVING A WINDOW IN THE FIRST OUTER PANELOVERLYING THE FIRST INNER PANEL, A GLUE TAB EDGE CONNECTED TO THE EDGEOF THE FIRST INNER PANEL OPPOSITE THE EDGE CONNECTION WITH THE SECONDINNER PANEL, SAID GLUE TAB BEING SECURED TO THE FACE OF SAID DISPLAY TABSAID LAST OUTER SIDE PANEL BEING ADHESIVELY SECURED TO ONE OF SAID INNERSIDE PANELS, AND A COUPON SHEET PARTIALLY OVERLYING AT LEAST SAID FIRSTINNER SIDE PANEL BENEATH THE WINDOW IN SAID FIRST OUTER SIDE PANEL, SAIDCOUPON BEING EXPOSED FOR REMOVAL FROM SAID CARTON UPON TEARING OF SAIDCARTON.